Abstract

This article analyzes the current development of agricultural cooperatives associated with tourism in Lam Dong Province. The study shows that the province possesses signi'cant advantages in high-tech agriculture, ecotourism, and indigenous cultural resources for developing this model. Many cooperatives have implemented agritourism, community-based tourism, and OCOP product promotion linked to tourism experiences. However, the development process still faces challenges related to land policies, capital, infrastructure, human resources, and market linkages. Based on these 'ndings, the article proposes several solutions to improve the operational eRciency of cooperatives and promote sustainable agritourism development in Lam Dong Province.

Keywords: Agricultural cooperatives, agritourism, community-based tourism, OCOP products, sustainable tourism.